Archive product requests automatically to your disc

This solution describes a way to save your product requests by email automatically to your hard disc. Presenting articles and prodzucts in online shops is a good way to awake customer needs in the internet. With big efforts in pictures, text phrases the product image is built up in the shop, which is normally based on a state of the art CMS system. You want to inform and impress as good as you can to convience the customer to buy the product..

But, in 34% of all buying cases the customer comes up with a question for further information. 

Customer comes with a question

Receiving customer request without reference to a article number is the first mess. Your sales collegues needs to start asking questions, until both are 'talking the same language'. One email a day is not worth thinking about it. But with increaing number of incoming emailrequest your sales man asks for a professional way to handle all this items to save time . 

The unique product id

Use the following standard solution to connect the request with an unique articleon your homepage. So your sales man knows ad once about the requested article . (Test the following german link)

 mailto:IhreAdresse@IhrShop.de?subject=Anfrage zu Ihrem Artikel [ID3422-735]

A email is automatically opened on customer side with the information inside:

A very small step for your online shop, but a hugh saving of effort for your company. Through this little step the product request comes in an stadarized way. Forwarding the email with internal rules to different sales people is now no problem.. In the following solution there were more then  120 product requests a day in the Outlook folder.

The clearly structured product backup

If you don't have any limits in yout inbox size you might be sufficient with the above described solution. The solution was further improved with mailonizer PR, because the client inbox size was limited to only 80 MB. So the customer ask for a way to save the product request outside Outlook in HTML format.The folder was a network folder to combine email backup and internal network backup policy.

See the result in the following Explorer view:

The email answer and forward process

The answer of an email will be recognized by mailonizer due to the unique product id and the answer or forwardded email will also be saved automatically in the same network folder. So whole communication about that little customer <-> product relation is captured in that folder for later analysis.